March 6, 2018

The Difference Between a Video Production Company and a Videographer

Should you hire a video production company or a videographer? A video production company employs or has a network of producers, directors, casting directors, wardrobe specialists, […]
March 2, 2018

How To Use The 5 Elements Of Storytelling In Your Videos

Video Storytelling   Advertisements are only as successful as the story behind them. Today’s consumers have been fighting back against the saturation of advertising, forcing companies […]
February 16, 2018

9 Video Marketing Mistakes Killing Your ROI

When your ROI Tanks What is your return on investment for your video marketing campaign? Over half (51%) of marketing professionals worldwide name video as the form […]
December 21, 2017

How To Improve Team Building With Video

Team Building 43% of employed Americans spend at least some time working remotely, according to a 2016 Gallup survey. How do you bond teams where people aren’t […]
December 19, 2017

How To Create The Perfect Video Hook

Once upon a time…   In the same way that a novelist needs to “hook” the reader with the first sentence, videos need to grab the […]
December 13, 2017

The Facts And Stats Of Video Marketing

In recent years, the market has seen a surge in the growth of online video. With platforms like YouTube and Facebook becoming the norm for sharing […]
December 7, 2017

What To Wear When Starring In A Company Video

Camera-ready Clothes Whether you’re going on camera for an interview or starring as an “actor” in a scene, you want your message to be the star […]
December 1, 2017

How To Choose A Backdrop For Your Video

Location, location, location. The backdrop of your scenes creates the first impression for the entire video. The setting will determine your credibility and your branding within […]
November 29, 2017

Why You Need CEO Spotlight Videos

A company culture is only as strong as its employees… and its CEO. How leadership behaves, speaks, and communicates impacts the tapestry of the entire company. […]
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