March 27, 2019

Simple Tips on Transforming Employees Into Powerful Brand Advocates

A key part of the marketing process is getting the word out about your brand, and your best brand advocate is your staff. What’s the best way to encourage employees […]
March 4, 2019

Other Entrepreneurs Are Often the Best Source of Business Advice—Or Are They?

When you’re an entrepreneur, one of your best sources of advice can be other entrepreneurs. Sometimes, though, the advice they offer may not be very good, […]
February 22, 2019

11 Ways to Manage Client Expectations

One of the biggest challenges service-based businesses face is setting and managing client expectations. It’s important to be realistic about what you can and can’t do for your clients, […]
December 27, 2018

How Brands Can Use Authenticity in Storytelling

Authenticity is the Key to Brand Trust   As the digital media space becomes more crowded and fragmented than ever before, it becomes that much more […]
December 3, 2018

10 Innovative Technologies With Potential Impact for Business

From advancements in artificial intelligence technologies to 3D printing, 2018 has been a major year in tech. As cutting-edge technologies reach the market and are integrated, business […]
October 19, 2018

16 Ways to Take Advantage of What Instagram Has to Offer

Instagram is a visual wonderland, especially for brands. It’s an opportunity to attract more customers — particularly those belonging to the millennial and Gen Z demographics […]
October 9, 2018

8 Best Practices for Hiring a Coach Who Will Help You Grow

If you’re looking to take the next step in your entrepreneurial growth, one of the best investments you can make is in a business coach. Whether you […]
August 27, 2018

How to Imbue Your Company Mission With Purpose

A company’s purpose starts at the top and permeates its way down through the ranks. By the top, I don’t mean the CEO or even the […]
August 9, 2018

10 Ways to Get People to Remember Your Brand

If you want to build customer loyalty, you need to create a memorable brand, one that makes people want to come back. To find out how, […]
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