THE NONPROFIT INDUSTRY

Non-profit organizations often have the best stories to tell and visual-storytelling is the best way to tell them.

 

The Importance of Non-Profit Video Production

Non-profit video production is perhaps the most necessary and rewarding content when it comes to marketing strategies for a non-profit. Video content marketing is an essential marketing vehicle to your organization’s outreach and growth. We like to think of growth when it comes to a non-profit organization, to be horizontal as opposed to vertical. The two biggest challenges of any non-profit is spreading awareness (getting people involved), and raising funds. The goal is to expand operations ultimately increasing impact throughout society.

The nature of a non-profit organization is often a compelling story in itself. Non-profit video production is simply the fastest most effective way to expand your outreach and compel an audience. Leaving all the mind blowing statistics of effective video content marketing aside, a non-profit organization is uniquely positioned, such that producing a single video naturally serves multiple purposes. The budget set aside for non-profit video production will pay for itself ten-fold. Not only will it gain interests of volunteers in your communities, it will attract fund raisers, and create demand for your services. The nature of your compelling origin, combined with our passion for creative visual storytelling will result in a timeless piece that will help spread awareness and grow your organization.

Here are some tips on how we can help make your non-profit’s video production a successful one.

  • Provide background information about the organization and its unique contribution to society in a captivating story form that creatively delivers your powerful mission statement.
  • Understand your audience and how to best pique their interest
  • Get your video out on social platforms and engage others to interact for a full snowball effect.
  • Be transparent in the structure and functionality of your organization.
  • Provide clarity on what you do, how you do it, and the results.
  • Provide a call to action based on the purpose of your video.
  • Keep it short and sweet. People don’t have time or attention spans, not even your volunteers.
  • Most importantly always educate your audience.

With our help, your next non-profit video production can be a successful one, empowering your digital marketing strategy and leveraging your target audience to bring your company’s mission to the next level.

 

Impressed by our work? Looking to start a new project?

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646-328-0691
info@truefilmproduction.com
HQ 220 W 30th Street 2nd Floor New York NY 10001
154 Grand Street, New York NY 10013

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646-328-0691
info@truefilmproduction.com
HQ 220 W 30th Street, 2nd Floor, New York, NY 10001
154 Grand Street, New York, NY 10013

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