Creativity & Marketing Strategy Meet Video
We’ve brought together the power of creativity with a comprehensive understanding of marketing strategy to create videos that build brand awareness and increase sales.
We Can Be Your Marketing Video Production Company
Use marketing videos to create excitement and boost event sales for your business. We’ll work with you to create content that matches your brand and your goals 100%.
View our powerful marketing videos
How Are You Using VIDEO?
Promotional Videos
There are 100 ways to promote your upcoming event, but promotional videos create buzz and entice an audience to buy tickets and invite friends too. Marketing videos are often more engaging and can make your event stand out online.
Social Media Content
Use our marketing video services to create a hub of social media assets. Highlight your upcoming event on IGTV or advertise your new tech product on Facebook. Use compelling video content to make an impression your social media followers won’t forget.
Event Videos
Generate excitement for your tech event with energizing videos. Don’t just tell potential participants how they could miss out, show them! Create a visually engaging video that makes it a cinch to commit to attending your event.
Teasers
We love using teasers to formulate buzz around an expo or conference. Hint at a product that will be revealed at your conference or make an announcement about a well-known thought leader who will be speaking. The options are endless.
Listicles
Listicle videos present information in a format that is easy to understand. Think of all of the articles that start with “5 ways to” or “10 things you didn’t know about.” They’re enticing and peak your curiosity. You can use listicle videos for event marketing in the same way, sharing “10 ways this event will help you…” or “5 reasons you won’t want to miss out on this event.”
Educational Videos
Teach your audience about your mission or your product. Inspire them to get involved. Educational videos are an important piece in a complete content marketing plan — from premiering at a conference to sharing on social media — you can use educational videos to establish your credibility and create customer loyalty. Need in-depth explainer videos? We’ve got you covered.
Employee & Customer Stories
Build a foundation for trust with marketing videos that use employee or customer stories to make your brand’s impact a focal point. Highlight the transformation of a client after using your services, or interview an employee who represents your mission. In these cases, we tend to use visual storytelling to drive the message in.
Our Video Marketing PROCESS
We produce videos that use strategic marketing techniques with an on-brand style, clearly delivering your message and bringing in results. Here’s how it works.
Goals
The process begins by identifying your desired outcome for your video(s). With this information, we then develop a step-by-step plan for reaching your goal using details such as your event type, audience, deliverables and available methods for distribution.
Creative
Using our simple visual selection process, you show us what styles best represent your brand. This helps us understand your desired tone and creative. We then take these details to begin crafting your story in a way that connects with your audience and captures your brand’s identity.
Pricing
Once we narrow down your needs and the plan for reaching your objectives, you simply select the video package or credits that work best for you. We can even create a custom package. You see, our credit system allows you to get video on demand whenever and wherever you need it (and know the exact cost). Regardless of time or location, we’re available to shoot, produce and edit your video content.
Execution
Since each step of your project is planned, you can be certain you’ll get exactly what you need on time and on budget. No exceptions. In fact, you have a dedicated producer and account manager for your projects whose sole job is to make sure everything runs smoothly. You end up with a final product that maximizes your ROI from your event.
Client Success STORIES
Our clients are companies that are looking for more than the services of a video production company. They want a team that can capture brand authenticity, complete projects fast and keep the entire process as simple as possible.
Squirrel
Viacord
Wirecard
OTHER SERVICES
Whether you need live video, animation or a video marketing strategy, we work alongside you to share your story during all aspects of your event, conference, or trade show.
Pre-event planning
Strategy + Creative, Visual Storytelling, Explainer Videos, Marketing Videos, Animated Videos
At-event production
Event Videos, Live Stream, Corporate Videos, Drone Videography, Event Photography
Post-event promotion
Event Recap Videos, Sizzle Videos, Promotional Videos, Social Media Videos, Video Marketing
Video Marketing Services FAQs
What are the best marketing videos to promote my event?
The best marketing videos are those that custom-match your event’s audience and goals, creating a magnetic experience. Together we’ll identify the most profitable option for your event, creating a video that’s perfect for your audience and the platform you intend to use for promotion.
What is the best social media platform to market my event?
You should use the platforms in which the main user demographics match your target audience. For example, B2B or tech industries may find more success on LinkedIn or Twitter, whereas event promotions for nonprofits may see more success on Facebook and Instagram. It all depends on what you do and who you serve.
When should I start creating marketing videos for my event or conference?
It’s best to plan as far in advance as possible. However, we can help even if it's the last minute! Some of the best marketing video productions result from at-event recordings too, which are then repurposable for future event marketing.
Reap rewards when you use video in your event marketing campaigns. Let’s chat about your marketing video production.
EMAIL US: info@truefilmproduction.com
CALL US: 646-328-0691
