February 13, 2019

5 Tips For Building A More Impressionable Instagram Video Ad Campaign

Instagram is perfectly designed for sharing visual content across any device, making it the ideal platform for brands to create video ads for. With billions of daily users, an ad is guaranteed to find a large audience as long as the quality and hashtags are on point.
February 7, 2019

A Step By Step Guide To A/B Testing Your Video Ads

Online advertising can be difficult for some brands to grasp. Whether you need help understanding your target audience or what works on specific social media platforms, A/B testing all of your video ads is the best way to go about this.
February 1, 2019

5 Most Successful Super Bowl Commercials and Why

There’s a reason why half of the audience tuning into the Super Bowl each year is only interested in watching the commercials. The most successful ads seem to follow a specific recipe that comes naturally to these major brands whose television promotions are impossible to forget.
January 30, 2019

5 Ways To Boost Transactions With A Video Sales Strategy

High-quality video content has quickly become the most influential media form on the internet, and businesses are jumping at the chance to use this platform to drive sales. Before you pick up the camera, however, it’s best to start off by planning a thorough sales strategy.
January 24, 2019

The Best Ways To Use Instagram Mobile Videos For Business

If you aren’t using all of Instagram’s features to promote your business, then your campaign efforts likely aren’t reaching their potential. Companies are using Instagram’s mobile video options to expand their brand now more than ever, and they’re reaching a much broader audience as a result.
March 9, 2018

5 Ways Video Boosts Your Corporate Social Responsibility Efforts

Corporate social responsibility efforts are a vital component of your company’s culture. But, few companies are leveraging video as a platform to share and spread their […]
March 7, 2018

What Can Your Company Learn From These Two NBA Superstars?

Kevin Durant and LeBron James are on a mission. They’re on a mission that’s bigger than any championship, MVP award or NBA record. Their mission is […]
March 2, 2018

How To Use The 5 Elements Of Storytelling In Your Videos

Advertisements are only as successful as the story behind them. Today’s consumers have been fighting back against the saturation of advertising, forcing companies to create more […]
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