The road to success is never without a few bumps and pitfalls along the way, and when these diversions have you feeling incapable or unworthy of your goals, a bit of inspiration can help to turn things around. For many, this means tuning in to their preferred motivational YouTube channel for a bit of a pick-me-up.
Customers are looking for corporate storytelling that connects with their experience on a personal level. If you don’t make that connection, your business has no chance of surviving in the millennial-driven 21st Century.
Instagram is perfectly designed for sharing visual content across any device, making it the ideal platform for brands to create video ads for. With billions of daily users, an ad is guaranteed to find a large audience as long as the quality and hashtags are on point.
Online advertising can be difficult for some brands to grasp. Whether you need help understanding your target audience or what works on specific social media platforms, A/B testing all of your video ads is the best way to go about this.
We all love to share our videos online, and the quickest way to do that is by taking them with our phones. Unfortunately, it always seems like when we capture our favorite moments the picture quality is far from what we'd hoped for. Lucky for you, it's not your phone, it's you.
There’s a reason why half of the audience tuning into the Super Bowl each year is only interested in watching the commercials. The most successful ads seem to follow a specific recipe that comes naturally to these major brands whose television promotions are impossible to forget.
If you aren’t using all of Instagram’s features to promote your business, then your campaign efforts likely aren’t reaching their potential. Companies are using Instagram’s mobile video options to expand their brand now more than ever, and they’re reaching a much broader audience as a result.