VISUAL STORYTELLING

Visual Storytelling is more than just a way to share your message. It’s a powerful method for creating emotional connections and reaching new audiences. As master storytellers, we craft your narrative in a way that creates engagement and moves people to action.

VISUAL STORYTELLING

As social people, stories are our natural form of communication -- one that’s been around since message sharing was more common on cave walls than computers. So when conveyed properly, your story creates a memorable experience that moves people to action.

For far too long, brands have relied on facts, data and figures to share ideas. It’s an approach that works against human nature. The fact is, the brain is hard-wired to receive information through visual storytelling.

When you hear a story, you naturally relate it to an existing experience. Parts of your brain activate in a way that turns the story into your own ideas. So by simply sharing your brand’s story, you’re able to stir the imagination and literally plant your message inside other people’s minds.

It’s absolutely critical you know what you want to achieve with your video outreach efforts. After all, if you don’t have goals, how do you measure your success? If you’re unsure about your project objectives, we’ll figure them out together so we can craft a meaningful story.



Now that we know your “what,” we need to identify your “who.” So who is your target market? What do you want them to feel after watching your story? Once we figure out this information, we determine what action you want your audience to take after viewing your content.


Next, we reverse-engineer your objectives to identify the pieces needed to reach your “destination.” In some cases, you may need multiple stories or videos for different platforms. (For instance, you can’t show the same length video on Instagram that you use on your website.). We also lay out a step-by-step strategy for distribution.

Clients tell us this step is our specialty -- the point at which we develop the characteristics that differentiate you from your competitors. This then becomes the foundation for crafting your brand’s voice and style. So we can craft a story that not only stands out, it creates an emotional connection with your target audience.

This is where we combine our collaborative vision, put all the pieces together and bring your story to life. Once the final product is complete, we stay by your side to help you execute everything and ensure your videos are successful in helping reach your goals. When needed, we make improvements so you see ongoing returns from all your outreach efforts.

Some of our favorite visual storytelling stories

Skin Cancer Foundation - Luis’s Story

Skin Cancer Foundation - Luis’s Story

Uber - The Professional

Uber - The Professional

Welcome to Luxembourg

Welcome to Luxembourg

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Inspiring stories linking passion to success