Use Storytelling as your Video Marketing Strategy
Encourage customer action and increase your sales by using visual storytelling. Facts and hard figures may create credibility, but it’s stories that create trust. This is the trust that will motivate customers to purchase from your company, tell their friends about what you do and help your corporation reach even more people.
We’re a Video Storytelling Agency that Captures Attention
We create on-brand content that tells your business’s story, elevating your brand with video that captures attention and spurs customer loyalty. As a storytelling agency, we combine the effects of strategic marketing with emotional connection. Contact a production office near you to get started today.
How Are You Using VIDEO STORYTELLING?
Inspirational Videos
Emotionally connect to your audience with inspirational videos. Nonprofits, CEOs, executives and brands with deep-set missions can easily connect to larger audiences with this type of content. This builds emotional connections that go beyond most marketing content, leading to customers that love what you do and want to support your company.
Product Videos
Demonstrate the purpose of a product by telling the stories of people who have benefitted from it. Record users using your tech or medical product. You can even highlight the people who created the product. Show your audience why they won’t want to go another day without your product or software in their life. Whether it will make your customers’ lives easier, inspire them or make their businesses more successful, product videos can confirm the value of what you have to offer.
CEO/Executive Team Videos
Form stronger relationships with your gala’s audience by premiering a video that shares the personal journey of your CEO or a team member. Identify a nonprofit leader or software developer who has made an impact and share what inspires them. Turn viewers into brand ambassadors by showing them the people behind the company they love.
Honoree Videos
These videos hush rooms full of hundreds of people. You’ll never find an audience more emotionally connected and captivated than by a video that tells the story of a thought leader or philanthropist who has earned the highest honors in the room. Create honoree videos for your next nonprofit gala or awards ceremony, inspiring your audience to donate or emotionally buy in.
Mission Statement Video
Visually connect with potential clients by creating a video that shows why your company exists and tells the story of the impact you’ll leave on the world. These make perfect material for trade shows and expos, or can be built deliberately for conference introductions. You can also use a mission statement video on your event website and in social media campaigns.
Keynote Speaker Stories
Stir up excitement prior to your event with keynote speaker stories. Compel potential conference attendees to purchase tickets and add authority to your speaker. You can also capture footage of the keynote speaker to utilize as part of your social media strategy after the event.
Brand Videos
Promote an upcoming event with an interactive video that tells your brand’s story. Embed your custom video on your event website’s home page and add it to a digital marketing campaign.
Immersive Storytelling
Immerse the audience at your marketing conference with storytelling videos and experience the buzz that results. Storytelling videos build strong connections with audiences and drive engagement. Tell the story of a small business that has benefitted from your software. Bring viewers to the heart of where your story began. Imagine lead generation with stories that resonate past the end time of an event.
How Storytelling Drives Impact
- Customized for your brand
- In-depth marketing strategy
- Built for your specific event audience
- Ideal for upcoming event promotions
- Creates strong connections to consumers
- Repurposable for multiple marketing funnels
- Turns your audience into brand ambassadors
- Visually demonstrates your company’s impact
Our Brand Storytelling PROCESS
We have a clear, straightforward process that allows us to produce effective video content. Visual storytelling can make a powerful difference for nonprofits, big-vision brands, tech companies and more. What impression are you trying to create? Work with us to forge a strong, credible influence with video.
Goals
The process begins by identifying your desired outcome for your video(s). With this information, we then develop a step-by-step plan for reaching your goal using details such as your event type, audience, deliverables and available methods for distribution.
Creative
Using our simple visual selection process, you show us what styles best represent your brand. This helps us understand your desired tone and creative. We then take these details to begin crafting your story in a way that connects with your audience and captures your brand’s identity.
Pricing
Once we narrow down your needs and the plan for reaching your objectives, you simply select the video package or credits that work best for you. We can even create a custom package. You see, our credit system allows you to get video on demand whenever and wherever you need it (and know the exact cost). Regardless of time or location, we’re available to shoot, produce and edit your video content.
Execution
Since each step of your project is planned, you can be certain you’ll get exactly what you need on time and on budget. No exceptions. In fact, you have a dedicated producer and account manager for your projects whose sole job is to make sure everything runs smoothly. You end up with a final product that maximizes your ROI from your event.
Our PARTNERS
Besides being among the world’s most well-known brands, our partners all have a common desire to connect with audiences and see high returns from their investment in video.
Client Success STORIES
Our clients are companies that are looking for more than the services of a video production company. They want a team that can capture brand authenticity, complete projects fast and keep the entire process as simple as possible.
OTHER SERVICES
Whether you need live video, animation or a video marketing strategy, we work alongside you to share your story during all aspects of your event, conference, or trade show.
Pre-event planning
Strategy + Creative, Visual Storytelling, Explainer Videos, Marketing Videos, Animated Videos
At-event production
Event Videos, Live Stream, Corporate Videos, Drone Videography, Event Photography
Post-event promotion
Event Recap Videos, Sizzle Videos, Promotional Videos, Social Media Videos, Video Marketing
Storytelling Marketing Agency FAQs
Is cinematography important in visual storytelling?
Yes. Cinematography captures the tone, mood and style, helping to tell the story with strong, powerful visuals. We have crews with various cinematographic styles, allowing us to select the right team for your corporation’s event.
Why are you so passionate about storytelling?
Storytelling emotionally connects people to brands. It leads individuals to not only become invested in a brand, but to become an ambassador of that brand themselves. We love stories that incorporate personal journeys. This passion led us to start an original content series called True inspirations, which follows interesting people and tells their own powerful stories. You can view that series and more of our work here.
Why is storytelling a powerful tool for events and conferences?
Storytelling is a remarkable way to help your event’s audience understand the why — the reason your company exists, the purpose behind your product launch, the story of your keynote speaker or why you are so passionate about your new direction or vision. You are getting people excited about you and your company by emotionally connecting with them and setting the stage with a high quality and creative production.
Create a conversation that sparks connection. Contact our storytelling agency to hit a home run with your brand’s next marketing campaign.
EMAIL US: info@truefilmproduction.com
CALL US: 646-328-0691