ALL TOPICS
Master Your Video Testimonial Conversions in 10 Easy Steps
Customer testimonial videos utilize your existing customers to close new leads. But how can you ensure your testimonial video actually converts?
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Video Production Costs: More Bang for Your Buck
Some companies think that producing more low-quality, low-cost videos will save them money. However, this is not the case.
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How to Build Brand Messaging People Will Remember
When it comes to brand strategy, many business owners and marketing teams experience struggles, countless head-scratching moments, and woes over lost money. And that’s because they overlook one thing - their brand messaging.
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6 Seconds Or Less: Micro Ads With Big Views
It’s been said that humans have a six second attention span (less than that of a goldfish!), and ongoing research and developments in advertising seems to be proving that theory true.
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Is It Time To Start Shooting Vertically?
For better or worse, people love to scroll. Our world has gone mobile, and social networks are dominating the business world. And when most users are
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VR Is The Future. But For Your Brand? Maybe Not
Virtual reality has quickly become a common household accessory, and a lot of brands and social platforms are getting in on the action. But is VR the right marketing move for your business? Maybe… or maybe not.
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Customer Testimonial Video: Convert LEADS into CUSTOMERS
Customer testimonial videos utilize your existing customers to close new leads. But how can you ensure your testimonial video ACTUALLY converts?! Check out our A-Z
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How Do You Create Content That Tackles Multiple Industries?
Complex organizations often require complex advertising and video content campaigns… but it’s our goal to simplify and streamline.
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WE’RE HIRING! DIGITAL VIDEO PRODUCER / EDITOR (PREDITOR)
True Film Production is looking for Digital Video Producer (Preditor). We’re looking for a creative and strategic storyteller with an extreme attention to detail and a
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How You Can Use Video In Retargeting Ad Campaigns
If you’re looking to take your online ad campaigns to the next level, video retargeting might just be your greatest competitive advantage.
Read ArticleSocial & Trends
VR Is The Future. But For Your Brand? Maybe Not
Virtual reality has quickly become a common household accessory, and a lot of brands and social platforms are getting in on the action. But is VR the right marketing move for your business? Maybe… or maybe not.
Read Article
Customer Testimonial Video: Convert LEADS into CUSTOMERS
Customer testimonial videos utilize your existing customers to close new leads. But how can you ensure your testimonial video ACTUALLY converts?! Check out our A-Z
Read Article
WE’RE HIRING! DIGITAL VIDEO PRODUCER / EDITOR (PREDITOR)
True Film Production is looking for Digital Video Producer (Preditor). We’re looking for a creative and strategic storyteller with an extreme attention to detail and a
Read Article
LinkedIn Live: Be an Early Adopter!
LinkedIn has begun to add livestreaming to its platform with LinkedIn Live, and here’s why you should start using it – as long as you have a strategy.
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Google Pixel 2 or the iPhone 8 Plus—Which Phone Is Better for Filmmakers?
Find out whether the iPhone 8 Plus or the Google Pixel 2 is better for filmmakers. Compare stabilization, color, 4K video, and more.
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Making Instagram Story Highlights Work for You
Hundreds of millions of users are looking on Instagram for people, brands and influencers. Instagram has grown rapidly since its launch in 2010. With new features
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Study Predicts 84% of Internet Traffic Will Be Video by 2020
We have been hearing several predictions about the impact of video for years and a recent report from Cisco titled, “Cisco Visual Networking Index: Forecast and
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The Epic Rise of Vertical Video
Vertical video is what’s up (get it?) Things weren’t always so peachy for vertical video. Before it became the most important trend in video content, verticle video was
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The 5 Video Marketing Trends You Need to Crush Q3 2018
If you’ve recently stepped out from under a rock, listen here, video marketing is EVERYWHERE. To stand out in the noise of video marketing, you must
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The Only IGTV Article You’ll Ever Need
Great marketers not only grasp existing trends but look to the future to see where they can make their next mark. Instagram has been a priceless
Read ArticleSTORYTELLING
Why Storytelling Stories Work on Facebook
There are countless ways to advertise, Facebook being one of the most effective. Choosing Facebook as a place to advertise is a must for every business, but even more important is how you advertise on Facebook.
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Corporate Storytelling That Builds Trust Relies on These Three Element
Customers are looking for corporate storytelling that connects with their experience on a personal level. If you don’t make that connection, your business has no chance of surviving in the millennial-driven 21st Century.
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The Best Ways To Use Instagram Mobile Videos For Business
If you aren’t using all of Instagram’s features to promote your business, then your campaign efforts likely aren’t reaching their potential. Companies are using Instagram’s mobile video options to expand their brand now more than ever, and they’re reaching...
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How CEOs Can Use Storytelling to Build a Personal Brand
It’s worth sitting down and drawing out your personal branding story to share with the world. Crafting your personal image to the world is one of the most important things you can do.
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Top 6 Videos About Company Culture
Get a glimpse of what goes on behind the scenes of the companies with the best corporate culture in these company culture videos and get inspired to create your own!
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How to Share a Compelling Story for Your Non-Profit
Non-profits can send purposeful messages to sustain their missions and help those in need both financially and emotionally. With the power of video storytelling, this can be done in an informative, heartfelt way.
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How to Use Storytelling to Recruit Your Next A-Player
Video storytelling can break down barriers to connecting with your next hire. Every company has the potential to be an amazing company. In fact, nobody sets
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How to Use Video Storytelling to Inspire Your Audience
Video storytelling is a powerful tool that businesses can use to transform their audience from onlookers to clients, customers, and champions of the brand.
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How to Use Your Purpose to Share the Story Behind Your Brand
Knowing your “why” will bring your customers back again and again. It’s well known and widely accepted that customers like to do business with brands they
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Scooter Braun: Failure Is Just a PIT STOP On The Way To Success
As storytellers, we love learning how people have grown to find their success. No one’s story began with a multi-million dollar salary or an estate in
Read ArticleVideo Strategy Tips
Master Your Video Testimonial Conversions in 10 Easy Steps
Customer testimonial videos utilize your existing customers to close new leads. But how can you ensure your testimonial video actually converts?
Read Article
Video Production Costs: More Bang for Your Buck
Some companies think that producing more low-quality, low-cost videos will save them money. However, this is not the case.
Read Article
How to Build Brand Messaging People Will Remember
When it comes to brand strategy, many business owners and marketing teams experience struggles, countless head-scratching moments, and woes over lost money. And that’s because they overlook one thing - their brand messaging.
Read Article
6 Seconds Or Less: Micro Ads With Big Views
It’s been said that humans have a six second attention span (less than that of a goldfish!), and ongoing research and developments in advertising seems to be proving that theory true.
Read Article
Is It Time To Start Shooting Vertically?
For better or worse, people love to scroll. Our world has gone mobile, and social networks are dominating the business world. And when most users are
Read Article
How Do You Create Content That Tackles Multiple Industries?
Complex organizations often require complex advertising and video content campaigns… but it’s our goal to simplify and streamline.
Read Article
How You Can Use Video In Retargeting Ad Campaigns
If you’re looking to take your online ad campaigns to the next level, video retargeting might just be your greatest competitive advantage.
Read Article
What Value Proposition Does Your Video Communicate?
How do you ensure your video communicates the value proposition that will engage your audience, promote your brand, and deliver on your content marketing goals?
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Why Your Competitors Hope You Never Figure out Your YouTube Channel
Video marketing today is about discoverability, and no platform offers a better opportunity than YouTube, with its audience of billions.
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Are You Creating Content with Your Mission in Mind?
Mission-driven video marketing lets you share what customers really want from you – an understanding of why you create your product or service.
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